Vision for a Crafted Transformation
Catalyzing the illuminated fusion of art and entertainment to disrupt untapped markets.
Experience-Based Consumerism and the Illusion of Choice
Consumers no longer seek fulfillment through objects or experiences alone. Spending becomes a way to pursue imagined ideals, and reclaim control. However, post-purchase regret reveals deeper psychological forces.
Read moreThe Decline of Creative Depth and Rise of Algorithm-Driven Content Creation
Art and craftsmanship was once a pursuit of mastery, but rapid content creation has made instant engagement the key matric of success. We were promised flying cars, yet we see a decline in innovation.
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